okay… okay.. I confess!
I’m obsessed with Toni Maticevski dresses!!
There’s not a lot of things in this world that stress me out… I’m a pretty relaxed gal at the best (and worst) of times! (some would probably say TOO relaxed…)
However, I made a recent discovery that, out of ALL things, my birthday makes me really, really stressed.
I seriously suffer from FOMO – Fear of Missing Out.
I especially suffer from FOMO when I know there is a great event coming up. So when I found out about Roxy’s ‘In Conversation’ workshop, there was no way I was lettng the distance from Melbourne to Sydney … or the fact that I had an exam the next day … stop me from attending!! No FOMO welcome here!
So, I’ve decided to keep blogging! But I’m going to branch out from digital marketing and talk about some other things I love too.
One of those loves is events: attending, organising and sometimes shameless insta-stalking. From my love for events I have found another love, for event styling.
Measuring the impact of a marketing campaign or activity can be a challenging process. Especially when we’re talking in intangible terms such as ‘enhanced brand awareness’, ‘strengthening customer value’ and ‘customer loyalty’.
However, in terms of digital marketing there are some great tools we can use to measure KPI’s and ROI (Key Performance Indicators and Return on Investment).
Content marketing is an up-and-coming way of building a relationship with your customers. A well implemented strategy can establish trust and authority amongst the market and customers.
So I saw this article on AdNews… and I thought some of these facts needed some reflection and unpacking.
“10 Useful and Entertaining Digital Marketing Stats from the Last Week”
(except I’ve skipped a few… so there’s only 6)
Continue reading
HeyLets is a new start-up social network app… and I love it.
You might have had to blink twice, rub your eyes, pick your jaw up from the floor and shake your head… But it’s true; Ikea is entering the multi-billion dollar wedding industry. In a totally new way.
How to attend Coachella without really attending Coachella:
Kylah | Blogs 